News Room

Keyword Research for Books and Ebooks

Published on  - 11/21/2014 Doing a thorough keyword research is not only essential for marketing experts. Being an author you can just as well benefit from a keyword research and position your book better on the market. Keywords are words that are used often in a text order added as tags to a text. They consist of one or more words or signs. In online marketing keywords are those words users look up in search engines. If you know these words, the chance that your book is found, for example, in an amazon query, is much higher. This is where you’ll need the keyword research! Your keyword ideas Before you start with the actual keyword research, think about which keywords would suit your book. You’re the one who knows your book best. Which topics does your book address? Are there problems that can be solved with the help of your book? Put yourself in your potential readers’ place and ask yourself with which words you would search for the book. Remember that keywords can also be word groups, not just single words. Make a list of all your ideas. Check your keyword ideas with Google The next step in your keyword research is to check your ideas. A fast and easy way to do this is using Google Suggest, i.e. the autocomplete when you enter words into the Google search. Enter the beginning of a keyword and you can see different suggestions for you query. Those are, according to Google, the most frequently used search items connected with your keyword. Source -

Publishing is the process of production and dissemination of literature, music or information-the activity of making information available to the general public. In some cases, authors may be their own publishers (originators) and developers of content also provide media to deliver and display the content for the same. Also, the word publisher can refer to the individual who leads a publishing company or imprint or to a person who owns a magazine. Traditionally, the term refers to the distribution of printed works such as books (the "book trade") and newspapers. With the advent of digital information systems and the Internet, the scope of publishing has expanded to include electronic resources, such as the electronic versions of books and periodicals, as well as micropublishing, websites, blogs, video game publishers and the like. Publishing includes the stages of the development, acquisition, copy editing, graphic design, production - printing (and its electronic equivalents), and marketing and distribution of newspapers, magazines, books, literary works, musical works, software and other works dealing with information, including the electronic media.